Iniard Watch

Friday, May 06, 2005

Ruby Tuesdays joins the "Axis of FAT"

Well, Ruby Tuesdays has officially joined the "Axis of FAT". They have decided that cutting back on french fry portion sizes and adding healthier menu items is bad for business. Since doing these things, their business has dropped off almost 10%. I was impressed last year during the peak of the low carb craze they put calories and fat grams on all of their menu items. Now they are going back to the old school ways with the introduction of the new ultimate collosal burger, with a pound of beef, 3 buns, and cheese. With fries and pop, you get 2200 calories and 141 grams of fat. Burger King, Hardees, and now Ruby Tuesdays are coming to the same conclusion: Unhealthy people have money too, and they are willing to spend it on big portions of fat laden food.


  • Holy mother- WHERE'S THE BEEF?! Now I now where to go for a coronary!

    By Blogger may, at 11:05 PM  

  • "Ruby Tuesday's" is not what comes to mind when looking for healthy food. So, in that respect I can understand why it's so, so hard to leave the "Axis of FAT" once you become a card-carrying member. It seems that brand recognition can be a bad thing, too.

    By Blogger Peter, at 10:57 PM  

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